You Don't Just Need a Course.
You Need a Publisher in Your Corner.
Magazine Mastery VIP is the complete publishing system plus four private sessions with Dee — so you build your magazine right, stay on track, and launch profitably.
You've Had This Idea Long Enough.
You've thought about what your magazine could look like. Who it's for. What it would say. Maybe you've even started a mood board or a list of potential advertisers.
What you don't have is someone who has actually done this — built magazines from scratch, sold advertising, navigated printing, launched issues, and made it profitable — sitting across from you telling you exactly what to do next.
The course gives you the roadmap.
VIP gives you personal help getting started.
Built by Someone Who's Done It. Multiple Times.
I'm Dee Yates. I started at 17 with a camera. Built a six-figure photography business. Shot covers and features for HERLIFE Magazine, learned the publishing business from the inside, and eventually bought the magazine. I became its owner, publisher, and editor-in-chief.
In 2024, I acquired Ropers Sports News — a 58-year-old legacy publication — and transformed it from a black-and-white newspaper into a modern glossy magazine.
25 years. Over one million magazines printed. Millions in advertising sold. No journalism degree. No investors. No permission.
There is no school for this. That's exactly why I'm building one.
Quote below the bio: "People are struggling because they've stopped creating. Pick up the pen. Write your own damn story."
Learn all about Dee and here publishing career inside her book
"Write Your Own Damn Story." Link Below...
LET'S GO!
Everything You Need. Plus Me.
The Complete Magazine Mastery Course
All 9 lessons. Blueprint. Build. Launch. Every workbook, template, form, and printable you need to build your publishing business from the ground up. The same course that sells for $997 on its own — yours here with lifetime access.
4 Private One-on-One Coaching Sessions
Schedule them when you need them — no forced timeline. Each session is 45–60 minutes focused entirely on your magazine. Here's how we use them:
Session 1 — Vision & Foundation Review We make sure your concept, niche, and target reader are solid before anything gets built on top of them.
Session 2 — Market & Advertiser Strategy We build your advertiser target list, refine your outreach approach, and map your revenue plan.
Session 3 — Systems & Sales Prep We review your media kit, pricing, and contracts. Then we practice your sales pitch before you start calling.
Session 4 — Pre-Launch Strategy Final review before you go to print. Distribution, launch marketing, and a confidence check. You're ready.
12 Weeks of Workshop Wednesdays
Every Wednesday, live, for 12 weeks. Real questions, real answers, real time. You'll build alongside other publishers and get your specific questions answered with Dee on camera.
Access to the Magazine Mastery Community
Connect with other publishers at every stage of the build. Share wins, ask questions, get design feedback, and stay accountable. Included the moment you enroll.
This Is for You If...
You know you learn better with support — and you want an experienced publisher reviewing your decisions, not just cheering you on.
You have a vision for a niche magazine and you're ready to put serious work behind it.
You want to build something profitable — not just something that looks good.
You've been sitting on this idea long enough and you're done figuring it out alone.
You're committed to doing the work and you want the right person in your corner while you do it.
INVESTMENT & CTA
The Investment
$4,997 (Payment plan available at checkout)
Here's what you're getting:
The Complete Magazine Mastery Course — $997 value
4 Private Coaching Sessions with Dee — $4,000 value
12 Weeks of Workshop Wednesdays — $564 value
Magazine Mastery Community — included
Total value: $5,561 Your investment: $4,997
This is the most complete hands-on publishing program available at this price point. You get the full course, personal coaching from someone who has been in media and publishing for 25 years, live weekly group support, and a community of publishers building alongside you.
Enroll in Magazine Mastery VIP — $4,997